top of page

Privacy Policy

CaraMel's Bakery Last Updated: 9/14/2026

CaraMel's Bakery ("we," "us," or "our") respects your privacy. This Privacy Policy explains how we collect, use, and protect your personal information when you visit our website, submit a form, book a cake tasting or consultation, place an order, or otherwise interact with us.

​

1. Information We Collect

When you fill out a form on our website (such as a booking, tasting request, or order form), we may collect:

  • Your name

  • Email address

  • Phone number

  • Event date and event details

  • Package/product selections

  • Comments, dietary requirements, or flavor preferences you provide

  • Payment information (processed securely through our third-party payment provider; we do not store full payment card details)

We also use cookies and similar tracking technologies to understand how visitors use our website and to support our advertising efforts. This includes:

  • Google Analytics, which helps us understand website traffic and visitor behavior

  • Meta (Facebook) Pixel, which helps us measure the effectiveness of our advertising

  • Google Ads tracking, which helps us measure ad performance and conversions

These tools may collect information such as your browser type, device information, pages visited, and general location. You can control or disable cookies through your browser settings, though this may affect some website functionality.

​

2. How We Use Your Information

We use the information you provide to:

  • Process and confirm your bookings, tastings, and orders

  • Communicate with you about your appointment, order status, or inquiry

  • Send appointment/booking reminders via text message or email (only if you've opted in)

  • Process payments for products and services

  • Improve our website, products, and customer service

  • Comply with legal or regulatory obligations

 

3. SMS/Text Message Consent

If you opt in to receive text messages from us, we will only send non-marketing messages related to the purpose you consented to (such as appointment or booking reminders). Message frequency varies. Message and data rates may apply. You can text HELP for assistance or reply STOP at any time to opt out of future messages. Your phone number and consent will never be shared with third parties for marketing purposes.

 

4. How We Share Your Information

We do not sell your personal information. We may share your information with:

  • Trusted third-party service providers who help us operate our business (such as payment processors, scheduling/CRM software, and SMS/email service providers), solely to perform services on our behalf

  • Legal or government authorities, if required by law

 

5. Data Retention

We retain your information for as long as necessary to fulfill the purposes described in this policy, maintain business records, or comply with legal obligations.

 

6. Your Choices

You may:

  • Opt out of text messages at any time by replying STOP

  • Unsubscribe from marketing emails via the link provided in those emails

  • Request access to, correction of, or deletion of your personal information by contacting us (see below)

 

7. Data Security

We take reasonable measures to protect your personal information from unauthorized access, loss, or misuse. However, no method of transmission or storage is 100% secure, and we cannot guarantee absolute security.

 

8. Children's Privacy

Our services are not directed at children under 13, and we do not knowingly collect personal information from children under 13.

 

9. Changes to This Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated "Last Updated" date.

 

10. Contact Us

If you have any questions about this Privacy Policy or how your information is handled, please contact us at:

Email: info@caramelsbakery.com

​

bottom of page